by Lgaard11 | Dec 5, 2021
DanceClass Toronto Purpose: Brand refresh and apparel design. Concept: The logo refresh was a subtle shift to simplify and update the previous illustration. The ask was to include a heart, and portray the movement of dance. The apparel design was meant to fit within...
by Lgaard11 | Feb 2, 2010
WLU FR!NGE Festival Poster, Program, Website, Event Design Purpose: Promote festival and sell tickets Concept: Eye-catching, unconventional, somewhat ridiculous when you look closer, but still put together very carefully, much like the plays of the Festival. Programs:...
by Lgaard11 | Jan 30, 2010
Sexual Assault Awareness Poster Purpose: Promote the Wilfrid Laurier University’s Students Union Peer Help Line Sexual Assault Awareness Campaign. Concept: Very personal image and typeface. Imagery meant to catch the eyes of students in the hallways, in an...
by Lgaard11 | Nov 5, 2009
Follies the Musical Poster and Event Design Purpose: Promote Laurier Musical Theatre’s production of “Follies”. Concept: Using a poster, hand-out and program, the design was meant to look dark and almost ghost-like. The play is set in an old theatre...
by Lgaard11 | Oct 22, 2009
AIDS Awareness Week Poster Design Purpose: Promote the AIDS Awareness Week Campaign at Wilfrid Laurier University. Concept: Using the red AIDS awareness ribbon, three people of different ages and diversities hold their ribbon in the “See No Evil, Hear No Evil,...
